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Reducing CPA by 42%
for Enterprise SaaS.

Integrated SEO, PPC and CRO for a B2B SaaS. We restructured campaigns, refined landing pages and aligned messaging to the enterprise buying cycle—cutting cost per acquisition by 42% while growing pipeline.

42%

CPA reduction

Top 3

Market position

+180%

Pipeline growth

The Challenge

An enterprise SaaS company was spending too much per acquisition with campaigns that didn't align with their long sales cycle. They needed an integrated approach that reduced costs while maintaining quality leads.

The Solution

We integrated SEO, PPC and CRO to create a unified funnel. We restructured campaigns for enterprise buyers, optimised landing pages for conversion, and aligned messaging to the B2B buying cycle.

  • • Restructured PPC campaigns for enterprise intent
  • • SEO strategy targeting high-value B2B keywords
  • • Landing page optimisation for conversion
  • • Messaging aligned to enterprise buying cycle

Ready to reduce your SaaS acquisition costs?

Tell us your goals and we'll outline a clear strategy to get you there.